By: Kenn Dixon, M.A., CDMP, APR Content only works when it gives people something they want. Yet many organizations still treat social …
By: Kenn Dixon, M.A., CDMP, APR Content only works when it gives people something they want. Yet many organizations still treat social …
By: Kenn Dixon, M.A., CDMP, APR Mass emails are the communication equivalent of spraying perfume into a room and hoping someone smells …
By: Kenn Dixon, M.A., CDMP, APR If your newsletter consistently gets ignored, here’s the uncomfortable truth: it’s probably boring. Not intentionally, of …
By: Kenn Dixon, M.A., CDMP, APR In a rapidly evolving marketplace, even the most experienced business leaders can fall into common marketing …
By: Kenn Dixon, M.A., CDMP, APR I was born and raised in New Orleans, where food is not just nourishment. It is …
By: Kenn Dixon, M.A., CDMP, APR The Accreditation in Public Relations (APR) is supposed to represent more than professional achievement; it’s a …